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Most Mobile Application Downloading and Spending Countries

by tenderpuls

According to Sensortower’s research, the countries that downloaded the most applications and spent the most money in the markets were determined in the last year. 3.9 billion apps downloaded in Turkey and 553 million dollars were spent on this application.

Smartphones are becoming more accessible, pandemic habits, population growth, etc. Mobile applications are becoming increasingly popular due to many different reasons. Mobile app usage habit with it spending money on the mobile app often brings the situation.

For example, consider yourself: What kind of expenses do you spend on the mobile applications you use? You may not, but our tendency to spend money on apps is increasing day by day. Let’s say this before we get news; Although we are not equally active in spending money, as a country, we are quite active in both the Google Play Store and the App Store.

What will happen in the mobile markets until 2025?

  • In 2025 global spending on mobile apps 270 billion dollars will find.
  • With 20.7 percent annual growth App Store this share To 185 billion dollars owner.
  • With 16.9 percent annual growth Google Play Store this share To 85 billion dollars owner.
  • It is estimated to reach a value of 42 billion dollars in the next five years. Europe will play a key role in the mobile market.
  • Category non game Spending on apps will surpass games in both the App Store and the Google Play Store.
  • In both stores in 2025 49 percent of revenue is from non-gaming applications will be coming.

Which regions are spending how much money in the App Store?


The gross revenue ranking of the regions:

  1. Central and South Asia ($ 38.2 billion)
  2. North America ($ 22.3 billion)
  3. North Asia ($ 8 billion)
  4. Australia ($ 1.3 billion)
  5. Middle East ($ 1.1 billion)
  6. South America ($ 1 billion)
  7. Africa ($ 152 million)

Estimated gross revenue ranking of regions for 2025:

  1. Central and South Asia ($ 96 billion with 151 percent growth)
  2. North America ($ 54.9 billion with 146 percent growth)
  3. North Asia ($ 23.6 billion with 196 percent growth)
  4. Middle East ($ 3.4 billion with 208 percent growth)
  5. Australia ($ 3.4 billion with 158 percent growth)
  6. South America ($ 3 billion with 200 percent growth)
  7. Africa ($ 578 million with 280 percent growth)

Which regions are spending how much money in the Google Play Store?

google play store

  1. Central Asia excluding China ($ 16.9 billion)
  2. North America ($ 12.7 billion)
  3. North Asia ($ 6.8 billion)
  4. South America ($ 962M)
  5. Australia ($ 683M)
  6. Middle East ($ 594M)
  7. Africa ($ 145M)

Estimated gross revenue ranking of regions for 2025:

  1. Central Asia excluding China ($ 34.3 billion with 104 percent growth)
  2. North America ($ 24.9 billion with 97 percent growth)
  3. North Asia ($ 18.4 billion with 169 percent growth)
  4. South America ($ 3 billion with 215 percent growth)
  5. Australia ($ 1.8 billion with 168 percent growth)
  6. Middle East ($ 1.5 billion with 150 percent growth)
  7. Africa ($ 611 million with 320% growth)

It seems that Google and its services were banned in China, and most likely to remain so, affected the balances.

Countries that spend the most on mobile apps in Europe:

European union

  1. United Kingdom ($ 2.9 billion)
  2. Germany ($ 2.8 billion)
  3. France ($ 1.7 billion)
  4. Russia ($ 1 billion)
  5. Italy ($ 801 million)
  6. Switzerland ($ 719M)
  7. Turkey (553 million dollars)
  8. Netherlands ($ 495M)
  9. Spain ($ 532 million)
  10. Sweden ($ 446M)

Only two European countries have crossed the $ 1 billion mark in terms of spending money on apps in 2020. By 2025, it is estimated that the 10 countries mentioned above will cross the $ 1 billion limit and six countries will reach the $ 2 billion limit. The Netherlands is the country that is expected to increase the amount it spends on applications the most in the next 5 years.

Revenue in 2020 increased by 42 percent compared to the previous year, and the CAGR is expected to be 25 percent by 2025. In this equation, 60 percent came from the App Store and 40 percent from the Google Play Store in 2020. Netherlands after the application within the next 5 years (at both the App Store and Google Play Store) to increase the amount it spends most second country: Turkey. In this sense, Turkey’s estimated growth of 194 percent.

Turkey, in 2020 the App Store and the Google Play Store for $ 553 million we spend full:


194 percent growth thought to save Turkeyaccording to predictions by doubling the application expenses by one and a half times It will reach 1.6 billion dollars. So what are we spending that much on? For example, in 2020, what could we have spent during the year when we had to close to homes due to the pandemic?

The mobile apps we spend the most in 2020:

  1. Scolding
  2. TikTok
  3. Bigo Live
  4. Livu
  5. Live Chat
  6. Tinder
  7. Connected2Me
  8. WHO – Call & Chat
  9. Yalla
  10. YouTube

These are the mobile applications that we spend the most in 2020, when we were captured by the pandemic. What the vast majority of them have in common, live streaming or video chat application to be.

Mobile games we spend the most in 2020:

  1. PUBG Mobile
  2. 101 Okey Plus
  3. Brawl Stars
  4. Game of Thrones Conquest
  5. Mobile Legends: Bang Bang
  6. Lords Mobile
  7. Game of Sultans
  8. Free Fire
  9. Rise of Kingdoms
  10. MapleStory M

It seems that we have spent a lot of money in the games mentioned above to buy various skins or to applications that offer some priorities / rights in the game for real money. I wonder what will be the situation for the next year?

Countries with the highest download of apps in Europe:


In the chart above with light blue shown 2020how many applications have been downloaded in; in dark color If the ones shown 2025It states how many applications will be downloaded. We were the second country to download the most apps in 2020 among Russia, the United Kingdom, Ukraine, France, Germany, Italy, Spain, Poland and Romania. Likewise, we are the third country that will increase the number of applications downloaded the most according to 2025 estimates.

The projections are 47 percent of Russia; Turkey’s that it will increase 44 percent. There is a striking detail at this point. The increase to be experienced in many powerful countries in Europe (Germany, France, United Kingdom) is very small. For example, while the UK and France are expected to increase by 5 percent, Germany is thought to decrease by 4 percent.

What does all this mean ?:

  • We are the 2nd among 10 countries that downloaded the most apps in Europe in 2020.
  • We downloaded 3.9 billion apps in 2020.
  • It is thought that we will download an estimated 5.6 billion applications in 2025.
  • Ukraine (81 percent) and Russia (47 per cent) after a maximum of Turkey (to save 44 per cent) growth.
  • In 2020, we were the 7th country among the 10 countries that downloaded the most apps from the Google Play Store worldwide. This situation will continue to be valid in 2021. However, in 2025, we will lose our place in the list.

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